ABOUT

My name is Emanuela, Italian born, former Londoner, and now a happy Stockholmer! I have always been passionate about art, colors, and handcrafts since my childhood, and now I combine this passion with sustainability. I will be your Personal Restorer, giving a well-deserved second chance to your beloved fashion accessories, including shoes, handbags, belts, and much more.

Story Behind the Name
The name signifies giving a second life to items that are typically discarded. It finds its roots in "gold from old", reflecting a commitment to transforming and repurposing old items with a unique personal touch.

G’Old Atelier is the founder's first entrepreneurial venture, stemming from over 20 years of experience in the technical production and quality control of leather goods globally. The business was born out of a desire to create a company where environmental concerns, people, and products have a voice, driven by a shift in perspective during the challenges of corporate life and the impact of the pandemic.
Sustainable Transformation
G’Old Atelier specializes in the art of sustainable transformation. We don't just repair and refurbish; we breathe new life into used leather products, extending their lifespan and reducing the overall environmental impact of fashion consumption.

Customization and Personalization
Our services allow our customers to customize their leather items in any possible way. Whether it's a change in color or a unique design, we offer a level of personalization that goes beyond conventional retail experiences, catering to those who seek products with a distinct touch.

MISSION

G’Old Atelier aims to address challenges in the fashion industry such as overconsumption and environmental impact. We intend to raise awareness and actively contribute to sustainability by extending product lifespans and reducing waste in fashion.
Handling Surplus Materials Our commitment to sustainability goes beyond repair. We actively source surplus materials from luxury producers, allowing us to create unique products. By repurposing excess materials that would otherwise go to waste, we contribute to a circular economy minimising ecological footprint.
Quality Second-Hand Products We understand that customers seeking second-hand items don't want just any used product; they desire quality.
G’Old Atelier ensures that our offerings are not only second-hand but in excellent condition, providing customers with products that are both sustainable and stylish.
Cultural and Ethical Values The name G’Old Atelier embodies our commitment to cultural and ethical values. The brand’s narrative reflects the founder's personal journey and values, creating a connection with customers who appreciate a business driven by a deeper purpose.
Community Empowerment Our long-term vision includes training primarily women employees in the craft. By providing more opportunities for women seeking new directions in their careers, we contribute to community empowerment and gender inclusivity.
Reducing Ecological Footprint and creating a Circular Economy Not only fashion industry, but especially fast fashion nowadays contributes significantly to environmental degradation through overconsumption and waste of poor quality materials that are increasingly more difficult to repair and revive.
G’Old Atelier addresses this challenge by promoting sustainability. We help customers reduce their ecological footprint by extending the lifespan of fashion items through repair and refurbishment and suggesting the best ways to take care of them in the long run.
USEFUL INFORMATION

All consultations are free of charge. When you're ready to place your order please follow this quick guide to avoid disappointment.

Always send full pairs of shoes even if just one needs treatment. This helps achieve the best result and avoid discrepancies.

Check that your handbag, purse, or clutch doesn’t contain any personal information, please send it completely empty.

Ensure mixed materials and/or coloured items do not touch. Use separate pouches or paper to avoid risk of colour migration during shipment.

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